Midwifery 1

Welcome to Carrboro Midwifery

About Us


Peace On Earth Begins With Birth

Carrboro Midwifery is a small homebirth practice located in Carrboro, NC and owned by Deb Fiore CNM. Deb is a midwife with over seventeen years experience. She has worked in a variety of midwifery settings throughout her career including high risk tertiary care in the hospital, staff midwifery at a free standing birth center and has attended homebirths. Deb has attended over 1200 births with over 100 of those being at home. In her own words, she has "pretty much seen and done it all". When asked why she chooses to attend women in the home setting, her answer is "women who desire a non-medicated labor and birth will instinctively do so most efficiently when in familiar surroundings where they feel comforted, loved, supported and where they feel SAFE. For most women, this is in their own home. As a midwife, I am then able to do what I do best - watch attentively, intervene when necessary and sit on my hands when not!!"

Waterbirth, Placenta Encaspulation, Lotus Birth

At Carrboro Midwifery we are happy to support the use of hydrotherapy for labor and birth. Deb labored with her second baby in the water and had a waterbirth with her third baby. She has been attending waterbirth since 1999. Waterbirth has many benefits for both mother and baby including pain relief and a gentler transition for baby. Most of our clients will choose to use water at some point during their labor with over half choosing to birth in water. We do not charge a rental fee for the use of our pools.

personalized care

Personalized Care

We are a small practice only accepting 1-3 clients per month. We service primarily the Greater Triangle and Piedmont regions. We have kept the practice small so we can offer all visits and birth in the comfort of your own home. All visits are attended by Deb and birth is attended by Deb and one of her birth assistants. Our global fee is $5000 and that includes all the prenatal, postpartum and newborn visits as well as the birth, the birth pool for labor/birth, and birth kit.

Prenatal Care

Sound prenatal health is the key to a successful pregnancy and birth experience. Many of the complications that arise during pregnancy can be traced back to the quality of prenatal health that a woman allows herself to have. During your pregnancy, we will emphasize nutrition, weight gain, exercise and vitamin intake as all these factors can help protect you from hypertension in pregnancy and gestational diabetes (both of which can predispose you to risking out of having a homebirth).

Carrboro Midwifery offers a free 60 minute initial consultation visit in our office.The majority of prenatal visits will take place at our office location. During this consultation you will be asked a list of questions that will determine if you meet the medical critieria for a having a homebirth. The 36 week visit is a home visit to assess your home for safety and to review birth preparation with you and your family.

Midwifery Blog


Choosing the Best Hardwood Flooring In Houston TX

Choosing hardwood flooring can be a little confusing for people who are new to the idea of hardwood floors in Houston TX. There are many factors to consider when selecting the best flooring for your home. But the good news is that it doesn’t have to be! We’ve put together this guide to help you choose the right hardwood flooring for your home or office.

What is a Hardwood Flooring?

Hardwood flooring is made from a variety of different types of wood. The best hardwood floors are those that have been kiln dried and finished in order to create a smooth, non-porous surface. Because these floors can be so expensive, it’s important to choose wisely. The best hardwood floors are made from species of wood that have been chosen for their durability, color and grain. If you want to know more about hardwood flooring then Unique Wood Products will help you.

Common Types of Wood Used in Floors

Here are some common type of wood used in flooring includes:

  1. Birch – A light colored wood with a smooth, soft texture. Its small pores make it the perfect choice for floors that are exposed to high traffic areas such as hallways and living rooms. It is also resistant to damage from chemicals.
  2. Cherry – A hardwood that is resistant to stains and scratches. Its light color makes it a great choice for residential floors. It has a smooth texture, making it ideal for home theaters and gymnasiums.
  3. Poplar – A lightweight wood with an uneven grain pattern that makes it easy to sand. It is a good choice for commercial floors because of its resistance to scratches and stains.
  4. Pine – A hardwood that has a reddish color with streaks of white, brown or gray. Its soft texture makes it ideal for residential flooring in areas where foot traffic is high.
  5. Red Oak – A dark colored wood with a soft texture that makes it ideal for floors in areas where foot traffic is high. It is resistant to scratches and stains, making it the perfect choice for commercial flooring.
  6. White Oak – A hardwood that has a reddish color with streaks of white, brown or gray. Its soft texture makes it ideal for residential flooring in areas where foot traffic is high.
  7. Soft Maple – A hardwood that has an uneven grain pattern that makes it easy to sand. It is a good choice for residential floors because of its resistance to scratches and stains.
  8. Maple – A hardwood that has a reddish color with streaks of white, brown or gray. Its soft texture makes it ideal for residential flooring in areas where foot traffic is high.
  9. Walnut – A hardwood that has a reddish color with streaks of white, brown or gray. Its soft texture makes it ideal for residential flooring in areas where foot traffic is high.

The Right Hardwood Flooring in Houston TX

When choosing hardwood flooring for your home in Houston TX, it’s important to know what you are looking for. The most popular wood species used in residential and office floors are maple and oak. These two species provide a smooth finish that is resistant to scratches and stains. If you want to give your home a warm, inviting look, you can choose from a variety of species including walnut and ash.


Hardwood flooring is a durable, versatile, and long-lasting option for any home. It’s also an excellent choice for the understated elegance of modern homes. Whether you’re looking to replace old floors or simply want to upgrade your home with a new set of wood floors, there are many options to choose from. To help you choose the right flooring for your needs, we’ve outlined some important factors to consider when choosing hardwood flooring in Houston TX.

How to Measure a House for Painting

How to Measure a House for Painting

Painting your home can be a huge undertaking, but it doesn’t have to be stressful. Even if you’re not the most practices painter, there are some things that you can do in order to make the process go as smoothly as possible. One of these is taking measurements for how much paint you’ll need before you purchase any materials. This way, when it comes time to paint, all you’ll need is your brush and roller!

Measure the Outside of the House First

Measure the Outside of the House First

If you start on the inside and work your way out, the chances are that you’ll run into a lot more difficulties than if you measure what’s visible from the ground. This is especially important for those with multiple stories or attached garages!

Consider all angles

When measuring, do it in all four directions: height and width. You’ll also need to measure depth in some cases, especially if you want to paint all of the walls in a room.

Consider furniture and moveable items.

If certain furniture pieces or other objects cannot be moved without causing damage, make sure you take them into account when measuring. Most moving companies provide a service where they can relocate larger pieces of furniture for a fee if it’s impossible to do so on your own!

Convert measurements from feet and inches to meters and centimeters

In the United States and Canada, the standard unit of measurement is inches and feet. Standard measurements include meters and centimeters in other countries such as Australia, New Zealand, and the UK. If you’re trying to paint an area using many different types of units, make sure they match by multiplying feet & inches by 0.3 to find your meter and centimeter equivalent!

Don’t forget ceilings!

Remember to measure the height and width of the ceiling as well when measuring the room. This will help to ensure that you buy just enough paint for your needs without having to purchase excess materials; visit here for more details.

If possible, take into account future projects.

If you’re planning on doing additional painting projects shortly, make sure to take this into account. For example, if you plan to paint the exterior of your home along with the interior, it’s best not to purchase excess materials that will just be wasted once you finish your work.

Don’t forget windows and doors

Don’t forget to measure the outside of windows and doors when you’re taking your measurements, especially if they’re going to be painted. If you plan on painting them, make sure that there is enough space between the opening and the bottom of the frame in order for it to be covered by a standard brush or roller!


Painting your home can be a huge undertaking, but it doesn’t have to be stressful. Even if you’re not the most practiced painter, there are some things that you can do in order to make the process go as smoothly as possible. One of these is taking measurements for how much paint you’ll need before you purchase any materials.


What you need to know before painting your car

Painting your car is a process that can be done as a DIY project, but it takes a lot of time and patience with various tools and supplies. The most important thing to know before painting your car is how to prepare everything you need, from removing any rust or repairs to picking out the best type of coat for your vehicle depending on the condition as well as where you live!

Clean your Car before Painting

It’s important to clean your car before you begin painting, particularly if it hasn’t been cleaned well in a while. You’ll want to wash away any dirt and debris with warm water and dish soap before using a clay bar detailing kit to remove the remaining grime.

Remove Any Rust or Repairs before Car Painting at Home

Rust is a common problem for many old vehicles, and there’s only so much you can do to cover it up. The best way to make sure the rust is removed completely before you paint your car, especially if it’s causing major damage, is by using an acid like oxalic or hydrofluoric acid. This will eat through any rusted metal to leave it clean and smooth.

How to Choose Paint Type? 

There are essentially three different types of paint you can use for car painting at home, acrylic enamel, urethane, and epoxy. Each has its own pros and cons depending on the condition of your vehicle as well as where you live. It can be done by the condition of your vehicle or where you live. Generally, urethanes are perfect for hot climates, while enamels are best in colder areas. That said, which type of coating is best also depends on how much money you’re willing to spend!

Protect Your Vehicle while Painting it yourself

If you don’t want to take your vehicle to a paint shop or body shop, you can easily protect it from dirt and other damage while you’re painting your car yourself by using a tarp. Just place the tarp over any exposed parts of your car to protect it from getting dirty or scratched as you paint.

Prepare Your Vehicle for Painting

With your car all prepped up and ready to go, it’s time to make sure everything is safe. Make sure the engine is turned off, you’ve disconnected the battery, and finally set up a safety area with plastic sheeting just in case any chemical spills occur when working on your car. If you’re using spray paint, having a spray booth is a great way to prevent paint from getting on anything it shouldn’t.

How Long Does It Take to Paint Car at Home?

The amount of time it takes to paint your car at home depends on the size of your vehicle, how damaged it is, and what kind of coating you’re using. In general, you should expect to spend several hours from start to finish!


In this article, we’ve discussed the importance of preparing a car for painting. If you’re unsure about which supplies are necessary for a home job like this one, feel free to contact our team! We can help develop an effective strategy with various tools and techniques to make sure your next paint job goes smoothly.

4 Things You Should Know Before Buying a Scissor Lift

4 Things You Should Know Before Buying a Scissor Lift

A scissor lift is a type of aerial work platform that can be powered by either electricity or gas. They are made up of two horizontal beams in Chicago, one vertical beam, and four slats on hinges which are used to raise and lower the machine. Scissor lifts can carry heavy loads with ease as they have large carrying capacities, usually ranging from 1500 pounds to 5000 pounds depending on the model. Most scissor lifts also come equipped with an emergency stop button for safety purposes in case things go wrong.

The controls for operating a scissor lift vary depending on whether it runs off electrical power or gas power but most control boards will have some common features such as buttons for raising and lowering the slats as well as lights indicating when the machine is on and low battery light. Here are 5 things you should know before buying a scissor lift.

1. Different Types of Controls

Different Types of Controls

Scissor lifts generally run off of electricity or gas and there are different types of controls for each type of power source. Gas-operated scissor lifts usually have engine-powered hydraulic cylinders that are controlled by a switchboard which is usually located on the operator’s platform. Electrical operated scissor lifts will have controls for raising and lowering the slats as well as an emergency button which should be used if something goes wrong with the lift. Scissor lifts should always have clear visibility from an operator’s point of view so make sure to check out the slat controls.

2. Getting Familiar with the Controls

Scissor lifts can be dangerous if you are not familiar with how to use them so make sure you get familiarized with all the controls before attempting to operate one. Once you have taken note of which switches do what, try searching for a tutorial video. This will give you a better idea of how the machine is operated and it will also help to familiarize yourself with the various sounds that the lift makes while operating.

3. Safety Concerns in Chicago

Scissor lifts are designed for heavy-duty work so they should be used only for this purpose. If you need to transport items around such as people or fragile goods, there are other more suitable machines for this job such as forklifts. Scissor lifts can be dangerous if not properly maintained so make sure all parts have been inspected before use and on a regular basis afterward especially if it operates off of gas power. Before using scissor lifts during home renovations, check your local building code as some areas in Chicago city may require that a permit be acquired.

4. Read the Instructions

Read the Instructions

Most people are guilty of ignoring the instructions that come with products they buy but this is especially important when it comes to scissor lifts as you may seriously injure yourself or someone else if you ignore the safety precautions outlined in the manual. Scissor lift manuals can usually be downloaded from the manufacturer’s website so always read through them before operating your new lift.


In this article, we’ve gone over the basics of how to operate a scissor lift. We hope that you learned something new from reading our guide and have found it useful! If not, don’t worry: there are plenty more guides on other topics coming your way soon. Just make sure to subscribe for updates on any future blog posts by clicking “Follow” at the bottom of this page. You won’t want to miss out!

Removing Your Hardwood Floor

Important Things You Need To Know Before Removing Your Hardwood Floor

Hardwood flooring is a popular type of flooring in many homes for its durability and versatility. It can be installed in any room of the house and comes in many styles, colors, and finishes. If you’re thinking about removing your hardwood floors, here are steps on how to remove hardwood floor so properly without damaging the floors or home in Houston.

Let’s see the steps

1. Remove all Furniture, Carpets, and Rugs from the Room

Remove all furniture, carpets, and rugs from the room. The furniture and carpet will hold nails that may scratch the floor if they are not removed.

2. Prime Any Bare Spots on The Floor to Protect Them from Future Spills

Prime any bare spots on the floor with stain blocking primer to protect them from future spills. After removing the flooring, it’s possible that some underlying wood is still visible on the subfloor or joists. This can happen for various reasons such as previously unfinished subfloors or joists that were missed by a previous installer. In order to make sure these spots will be protected against stains caused by spills later, coating them with a stain blocking primer is the best solution.

3. Make Sure Your Tools are Sharp

Make sure your tools are sharp. A dull or improperly set blade will cause unnecessary damage to the floor and may even embed small pieces of wood into the subfloor. A properly sharpened blade is more efficient and effective, allowing you to remove the flooring faster and with greater precision.

4. Label the Pieces of Your Flooring before Removing Them

Label the pieces of your flooring before removing them, making it easier for you to replace later if you decide to finish the floor. This way you’ll be able to remember where each piece was removed from and how it fits into the overall design of the room. This will also allow you to get them back together easier if you want to finish the floor later on because all the pieces will be perfectly aligned.

5. Protect the Wall, Baseboard and Flooring Houston from Nicks with a Barrier Tape

Protect the wall, baseboard and flooring Houston from nicks with a barrier tape. To protect the newly exposed subfloor or joists as well as the wall and baseboard from nicks, purchase a quality masking tape or painter’s blue tape. This will also prevent any scratches to the newly exposed wood.

6. To Protect Furnishings Against Scratches

To protect furnishings against scratches, place flooring over a drop cloth or cardboard and then flip the flooring so that the scratched side is facing up. Once this is done, you may rip out the nails from those boards using a hammer and claw.


Removing a hardwood floor can be intimidating, but it doesn’t have to be. If you follow above 6 steps and use the right tools for the job, removing your wood floors will result in no damage whatsoever. Those are some of our expert tips on how to remove your hardwood flooring Houston without damaging them or other areas of your home.

What You Need To Make A Water Well Drill Machine

What You Need To Make A Water Well Drill Machine

Water well drillers are machines that dig deep into the ground to produce clean water. They have a drilling tool, which is a rotating bit with cutting edges. When the well drill machine pushes down, it cuts into the earth on its way up, causing it to drill deep down and break through rock. Here are some factors about well drilling machine:

What is a water well drill machine?

What Is A Water Well Drill Machine

A water well drilling machine is a machine that drills deep into the earth to retrieve fresh water. The drill is lifted and dropped onto the earth below it, which causes it to bore through the ground. It can use a power take-off (PTO) or counterweight to lift itself up for the next push and drop. To make one, you need a cutting tool, a low-speed PTO or electric motor, crankshaft, tank of fuel for the engine or battery pack, pump, drill stem and bits.

How do you make one?

To make one, you need to first put the machine into a suitable location. Then attach the cutting tool and other necessary components like the tank of fuel for the engine or battery pack. Attach the drill stem with bits, and then finally attach the pump in order to remove water that is coming up from the drill stem. You can put this machine on a trailer so it can be moved to different locations, go to this website.

What are the components of a water well drilling machine?

If you want to make one, here is what you will need. First and foremost, you need the cutting tool. The cutting tool is used to drill into the ground to gather water. A low-speed PTO or an electric motor is also needed to lift the cutting tool. And you will need a crankshaft, which turns the electric motor so that it can lift the cutting tool. Next is the tank of fuel for the engine or battery pack to power the crankshaft. You also need pump to pump water from the well to where it is needed. You will also need a drill stem with bits, which goes into the ground and gathers water. Lastly, you will need a water well drilling machine, which is used to lift and drop the cutting tool.

How does a water well drilling machine work?

Water Well Drilling Machine

The main idea of this machine is to use the energy that you push down on it, and transfer it into kinetic energy. As the machine drills further down into the ground, you will feel it become harder for the machine to drill through the ground. To help keep the drill going deeper into the ground, you can signal for it to move up and drop back down. While continuing to drill, you may hear a hissing sound; this is water coming up from the ground. You can hook up a hose to it and collect water. The deeper you go, the better chance that there will be good quality water.


You’ve come across the blog post, “What you need to make a water well drill machine?” which is all about what you need in order to construct your own water well drilling machine. You might be wondering if you have everything on this list before starting construction. Let us reassure you that no matter how long it takes for your project to complete, we will always stand by and help answer any questions or provide input when needed!


The Best Way to Scrap Your Car: Everything You Need To Know

It’s always a big decision to scrap your car, but not all of them are created equal. Some people will get rid of their old and damaged cars by selling them on the second-hand market or donating it to charity. However, these options come with significant drawbacks: you may not sell your car for much money; and giving away a vehicle can cause an expensive tax bill. That’s why many experts recommend choosing the “scrap metal recycling” for cash for cars Melbourne! It is affordable, reliable, and eco-friendly way to dispose of your car when it has reached its end days. To learn more about how this process works, we recommend you read the following article:

What is car scrapping?

Scrapping your car means getting rid of it in the quickest and most cost-effective way possible. For most people, this involves selling your car to a junkyard or an auto salvage yard. Junkyards and scrap yards are businesses that specialize in buying vehicles for recycling their parts and components. While this is often a good way to get rid of your car (in terms of both time and money) it’s important to note that there are downsides as well you may not get much money for your car, and you may have to pay a fee before the salvage yard will accept it.

The most important steps: getting a quote, finding a scrapyard, and visiting the location

We’ve already mentioned that selling your car to a junkyard is one of the most common ways to dispose of a car (and one that seems to make sense at first glance). However, if you’re serious about scrapping your vehicle, you need to follow some important steps before you choose this method. First, it’s recommended that you get an accurate quote from a local scrapyard or salvage yard. This will help you decide whether it really is in your best interest to scrap the car with this company do they give good prices? Are there any hidden costs? How long will the entire process take? Taking these factors into account will help ensure that your decision is not influenced by emotions, but by logic and reason.

Next, once you have got an estimate from a junkyard, begin the search for a location that offers this service. This will vary depending on where you live: some junkyards only accept cars if they have been written off in an accident; others will buy any car regardless of its condition. It doesn’t matter which kind of scrap yard you choose, as long as it is convenient and close to your home or business!

Finally, once you have found an excellent location that wants your vehicle, and then it’s time to visit the lot. It’s recommended that you contact them ahead of time so they can reserve time specifically for you. Once there, request a copy of their terms and conditions as well, so you know what to expect before the actual process begins.

What Are the Benefits of Using an Oversized Golf Grip

What Are the Benefits of Using an Oversized Golf Grip?

Golf is a game that requires precision and skill. If you are not using the right grip, then it is difficult to control your club and ball. Oversized golf grips have many benefits for players of all levels, including more precise swings, less strain on the hands from gripping too tightly, and an improved ability to keep a firm hold on your club during play. Regardless of whether you’re playing for fun or competitively in a tournament setting, there are plenty of reasons oversized golf grips should be used by everyone who plays this challenging sport.

What materials make up a good golf grip?

A golf grip is a piece of equipment that is attached to the handle of the club. It can be made of different materials such as rubber, nylon, leather, or thermoplastic. Rubber grips are durable but not comfortable for players with sweaty hands. Nylon and leather grips are more flexible and comfortable. It’s important to keep in mind that cheaper grips will wear out more quickly than more expensive ones.

The benefits of using oversized golf grips

The benefits of using oversized golf grips

One of the most important components of any sport is a firm grip. You need to keep your hands firmly on whatever it is you are holding, as well as maintain enough strength to win. Oversized golf grips allow you to do this and more. They do not let go when you swing, and there is less hand strain involved in playing for longer periods of time if desired. Oversized golf grips are essential for those who play sports that require powerful grip like rugby players or weightlifters. The right grip size for any sports person is essential so that it will last long enough without wearing out too quickly.

Use oversized grip properly to improve your game

Proper grip is essential for technical golf play, but too many people underestimate the benefits of using the right-sized grip. If your grip is not of the right size, you may have a harder time holding the club when swinging and cause unnecessary tension on your arm and hands. The perfect oversized grip is one that fits your hand perfectly and gives you enough friction to hold on without causing strain.

How to find the right grip for your hands and swing style?

The best way to find the right grip for your hands is to go to a golf shop and try different ones. Most golf shops have many sizes, shapes, and textures of grips. It’s important to note what type of swing you have because some grips are better suited for certain types than others. For example, if you have an over-the-top swing, you’ll want a larger club grip that can be used with an open face whereas if you have a more horizontal swing, you’ll want a smaller club grip that can be used with a closed face.

What you should look for in a good grip size?

One of the things that you should look for in a good grip size is the availability of grips in different sizes. There are many brands that produce grips in different sizes and these can be matched to your exact needs. Another important thing to consider is the material that will make the grip. Many people don’t realize, but original materials have different levels of sensitivity and will suit you better depending on your experience with golf. The next consideration is the thickness of the grip. Grip sizes are given measurements in millimeters, so it’s important to know what size you need before you buy one.

How can you identify the correct oversized golf grip?

The best way to find out if an oversized golf grip is right for your game is to visit your local sports shop and have a browse through the different options that are available to you. If you are unsure about anything, ask for help from one of the experienced staff members.

Recommendations on where people can buy their next set of grips

Recommendations on where people can buy their next set of grips

A quick Google search will show you a lot of places to buy oversized grips for sale. You should also take the time to measure your hands before you buy your next set of grips. Oversized leather golf grips are better for people with larger hands. There are many players who are the most well-known in the Ryder Cup golf 2021 live stream tournament. All have they enormous hands and are the reason for using oversized grips. They also recommend using oversized golf grips. Because the oversized golf grips have an improved ability to absorb shock. The grip has more cushion under your hands, which is a major plus for people who are in harsh climates. If you are a professional golfer and looking for the best golf grips, then look no further than oversized golf grips.


An oversized golf grip is a great way to improve your game and get more enjoyment out of the sport. Increased accuracy with less effort, which means better scores! Reduced fatigue from playing the course all day long or just one hole at a time. This will make it easier for you to play longer rounds without worrying about being too tired in every shot. A greater sense of control over your club due to increased contact area between hand and grip, resulting in reduced to increased contact area between hand and grip, resulting in reduced torque forces on wrists during impact. You’ll also notice improved stability through an increase in muscular activity and enhanced neural activation when gripping properly.

The Easy Way to Paint a Car

The Easy Way to Paint a Car

The following article is about how to paint a car. It will include everything you need to know, from picking the right color or style of paint, to which supplies and equipment are necessary for the job. You’ll also find detailed instructions on how to get started with the painting process! After reading this article, you should be able to confidently go out and buy whatever tools you may need in order to paint your own car.

Paint your front door a bright color to make it stand out from the rest of the car

Paint your front door a bright color to make it stand out from the rest of the car

A red front door is a great way to stand out from the rest of your car, and it’s usually not too difficult to paint. Here are some tips:

-Clean the door by sanding it down using medium grit sandpaper.

-Fill in any cracks or chips with spackle, keeping a small amount of excess that you can use as a built up along the sides of the door.

-Apply an oil based primer in order to give it an extra layer of protection. The oil will help coat and seal minor scratches while also filling in any cracks from past use. Allow this layer to dry before continuing. After the primer has dried, apply an acrylic semi-gloss.

Replace all your light bulbs with LED lights for energy efficiency and lower power bills

If you’re worried about the cost of LED light bulbs, know that they are more expensive upfront, but can last years longer than incandescent bulbs. When you switch to LED lights, not only will you decrease your energy usage, but also lower your power bills.

While it is true that more and more people are switching to LED lights, some people still prefer the softer glow of an incandescent bulb. LEDs give off a whitish light with less heat than incandescent bulbs. The color spectrum of LEDs is much narrower than that of incandescent bulbs which can change how colors look on walls and in clothes.

Add an outdoor rug to create more space for relaxing outside

This is a great place to add in something for decoration. An outdoor rug can create more space for relaxing outside, and they also provide a nice cushion underneath furniture. If you are feeling really creative, put in a full outdoor living room set. It will not only make the area look more finished, but it also gives you a place to sit if you are having guests over for an outdoor party.

Final Words

There are many other projects you can do to improve the look and feel of your car, but these three should be a good place to start. Painting your car is an easy way to show off how much pride you have in it doing no work on the inside. Replacing all of your light bulbs will help give your car some modern flair with LED lights that last longer than traditional ones. Installing new mailboxes also provides curb appeal because they match the exterior design of cars more often than not nowadays!

Cause-Related Marketing

Cause-Related Marketing, CRM, and the Impact on Your Business Sales

When considering an advertising and marketing campaign for your business, you may be looking to Internet marketing as a viable option. Internet marketing, in the form of sponsorship, is a new concept in advertising and marketing for many companies, but is growing rather quickly.

Sponsorship as a form of marketing your business can be further sub-classified into a division of Internet marketing known as cause-related marketing (CRM). The general concept behind CRM lies in the benefit to your organization, through a boost in sales, by way of donating or developing a sponsorship opportunity to a non-for-profit organization.


While CRM is effective at reaching those individuals who are involved in charitable giving normally, the challenge with CRM lies in reaching those among the general population who are not regular charitable givers. Therefore, when establishing a CRM account with your Internet marketing company, it is important to discuss how you will reach the population of individuals who are considered non-givers and how to encourage them to give to the cause you are sponsoring.

Involvement in the sponsorship will be key to gaining the optimal outcome with your Internet marketing campaign. While you may be inclined to pass off your sponsorship dollars to the non-for-profit organization, with the intent of reaching an array of individuals who are charitable-friendly, this will not, in turn, prompt sales to your organization. The key to optimizing the outcome of your sponsorship and Internet marketing campaign lies in the ability to become actively involved. You can obtain detailed information about finance vs marketing.

Reaching out to individuals who fit your demographic, but are otherwise considered non-active charitable donors, can be achieved through social networking sites and even through the development of Internet blogs. While these require work, your Internet marketing agency can develop a strategy to give you authorship and blog exposure without ever requiring that you make the contacts personally. The key, however, will be in paying for those “ghost writing” services.

Internet marketing is diverse and should be part of the marketing campaign you develop for your competition. While sponsorship is growing in popularity, the sub-classification of sponsorship, involving cause-related marketing, CRM, is important to develop relationships that build sales for your company. The key to optimal CRM outcomes lies in the promotion of your cause to the non-active charitable givers and, to do this, you must become actively involved. If your time constraints do not permit your active involvement, consider the services of a “ghost writer” and ask your Internet marketing company about the options for posting blogs and networking through social networking services.

Contact Us

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Carrboro Midwifery

105 Pine Hill Dr, Carrboro, North Carolina 27510, United States

(414) 807-7333


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(with exception of 24/7 call hours)